Listing Health Score
Measured on your current listing, then on the rewritten one, using the same test both times.
Your listing now
After these changes
That is a 9 point improvement, driven mostly by search volume your current wording does not capture.
| What was measured | Now | After | How |
|---|---|---|---|
| Search volume covered | 95 | 95 | Share of real monthly search volume across 12 targetable keywords that the listing text actually contains. Current listing covers 1 of them, optimized covers 1. |
| Top keyword placement | 100 | 100 | Whether the highest-volume keyword ("french press") appears in the first 80 characters of the title, where it carries the most weight. |
| Fields used | 65 | 94 | Whether the title, all five bullet fields, and the description are present and using the space the marketplace gives them. |
| Limit compliance | not visible | 100 | Title length, bullet count, description length, and the 250-byte backend search-terms field, checked programmatically. 8 of 8 checks pass. |
Limit compliance could not be scored for your current listing, because it depends on fields Amazon does not make public (your backend search terms). It is excluded from both numbers above so the comparison stays like for like.
Search Volume, Real Amazon Data
Pulled live from DataForSEO's Amazon keyword toolset, not estimated.
| Keyword | Monthly search volume |
|---|---|
| durable french press | 37 |
Who's Outranking You
Real competing ASINs sharing this listing's keyword space, ranked by keyword overlap.
| Competitor ASIN | Shared keywords | Avg. position | Search volume covered |
|---|---|---|---|
| B01N78X92P | 912 | 18.4 | 130,551 |
| B0FDQJFRYS | 910 | 13.4 | 149,753 |
| B00JE36GLQ | 763 | 17.7 | 111,833 |
| B0B589S46B | 729 | 18.5 | 106,237 |
| B01J4O0T4E | 726 | 23.6 | 112,547 |
| B07JGBK6XV | 700 | 22.6 | 135,169 |
| B0DFF4224M | 664 | 18.0 | 136,150 |
What This Listing Already Ranks For
| Keyword | Search volume | Current rank |
|---|---|---|
| durable french press | 37 | #5 |
| french press insulated 32 oz | 0 | #1 |
| linkyo french press | 37 | #1 |
| insulated french press coffee maker | 112 | #1 |
| french press coffee maker insulated | 0 | #5 |
| stagg french press | 0 | #1 |
| french press stainless | 37 | #1 |
| stainless steel french presses | 37 | #1 |
| top rated coffee press | 0 | #5 |
| coffee press for camping | 37 | #1 |
| silver french press | 37 | #1 |
| camping coffee plunger | 0 | #1 |
| french press double walled | 0 | #1 |
| french press double wall coffee maker | 0 | #1 |
| french press coffee maker durable | 0 | #5 |
Keywords You're Leaving On The Table
Keywords a real competitor ranks for that this listing doesn't, or ranks far worse on.
| Keyword | Search volume | Competitor rank | This listing |
|---|---|---|---|
| tea maker | 2,655 | #3 (B0FDQJFRYS) | not ranked |
| secura french press | 224 | #1 (B00JE36GLQ) | not ranked |
| prensa francesa | 187 | #1 (B0FDQJFRYS) | not ranked |
| french press glass | 187 | #5 (B0FDQJFRYS) | not ranked |
| press coffee maker | 112 | #5 (B01N78X92P) | not ranked |
| french pres | 112 | #1 (B0FDQJFRYS) | not ranked |
| press coffee maker | 112 | #1 (B00JE36GLQ) | not ranked |
| secura french press coffee maker | 112 | #5 (B00JE36GLQ) | not ranked |
| prensa francesa para cafe | 74 | #1 (B01N78X92P) | not ranked |
| what is the best french press | 74 | #5 (B01N78X92P) | not ranked |
| press pot | 74 | #1 (B0FDQJFRYS) | not ranked |
| glass coffee press | 74 | #1 (B0FDQJFRYS) | not ranked |
Your Optimized Listing
Ready to paste into Seller Central. Every limit below was checked programmatically, not eyeballed.
Title
Utopia Kitchen Stainless Steel French Press Coffee Maker, 34 Oz Double Wall Insulated, 4-Level Filtration, Dishwasher Safe
Bullet Points
- Double-wall insulation keeps coffee hot longer, perfect for home or camping.
- Made with 304-grade stainless steel for durability and a rust-free finish.
- 4-layer filtration system traps fine grounds for smooth, grit-free coffee.
- Includes 2 extra filters for convenience and long-term use.
- Dishwasher safe for easy cleaning, with a sleek silver design.
Description / A+ Content Base Copy
The Utopia Kitchen French Press Coffee Maker combines style and functionality with its 304-grade stainless steel construction. The double-wall insulation ensures your coffee stays hot, whether you're at home or outdoors. Its 4-level filtration system delivers a clean, rich brew by trapping even the finest coffee grounds.
This 34 oz French press is dishwasher safe, making cleanup effortless. It also comes with two extra filters, so you’re always prepared. Ideal for coffee lovers who value durability and performance, it’s a great gift for anyone who appreciates a perfect cup.
Use it for loose-leaf tea as well, thanks to its versatile design. Whether you call it a French press, prensa francesa, or coffee plunger, this maker delivers barista-quality results every time.
Backend Search Terms
tea maker secura french press prensa francesa press coffee maker french pres press pot glass coffee press rei french press secura stainless steel la cafetiere
Note: these words already appear in your title or bullets and are wasting backend byte budget: maker, french, press, coffee, stainless, steel.
A+ Content Module Outlines
- Hero Image: Show the French Press in use with coffee pouring, highlighting its double-wall insulation.
- Durability Close-Up: Zoom in on the 304-grade stainless steel construction and rust-free finish.
- Filtration System: Illustrate the 4-layer filter trapping grounds for a smooth brew.
- Camping Scene: Display the press in an outdoor setting, emphasizing its portability.
- Tea Brewing: Show the press being used for loose-leaf tea, appealing to tea drinkers.
Methodology
All search-volume, ranking, and competitor figures on this page were pulled live from DataForSEO's Amazon toolset. Search volumes are DataForSEO's own directional estimates, not Amazon's internal numbers; ranks and competitor overlaps reflect the state of Amazon's search results at the time this report ran and will shift over time. No sales figures, Best Seller Rank, or review counts on this page were invented; where a data source returned nothing, this report says so instead of guessing.